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About us upd
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Our Story

Twinning Edge started from a simple question: Why do founders and small business leaders seem to "hate" marketing. 


So many small businesses and start-ups have been burned by activities that take a lot of time and dollars without showing much return. 

What companies really need is not "marketing" but "business development enablement."

Figure out where business is coming from and then offer the team tools  to do more of that - with less investment of time and money. 

That simple idea turned into Twinning Edge.

Our Values

It's not about marketing. It's about creating a compelling BD ecosystem that supports, enhances & accelerates your business development efforts. 

We are a Business Development First,
Credibility First, Relationship Building First,
Test & Learn First, & Automation First

BD Enablement Company

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Our Difference

Because our backgrounds are grounded in the sciences, we came at the challenge of business development a little differently.

The problems we saw were: 

  • Typical agencies don't have the scientific knowledge to ramp up quickly when supporting technical start-ups.
  • Founders are focused on Business Development, so they often give up on the activities needed to build credibility because they takes too long.
  • They end up doing "marketing" themselves or, more often, not at all because no one else has the knowledge or expertise
Combining scientific training, world-class strategy & marketing backgrounds, and a coder's drive to automate everything, we are on a mission to change the game for start-ups and small businesses who need every minute and every dollar to count.

Our Team

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Eric Sigel

President &
Chief Technology Officer

Eric has experience in biotech as a data scientist, cheminformaticist, and scientific computing lead.
He is an expert in the AI/ML drug discovery space
where he has been CEO, consultant, or advisor
to numerous companies.

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Jeff Sigel

CEO & Chief
Strategy Officer

Jeff brings a background in Chemistry & Physics
along with over 20 years of marketing,
corporate strategy, and leadership to the table.
He is an author & speaker focused on helping mid-level leaders become great in their roles.

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